Press-center User Experience Russia

Sylvia Zimmerman & Ronnie Battista

06.07.2010

October 7- 8, 2010 will be the User Experience Russia. This year’s conference will be held with the support of UPA Europe. At this time, the program is approved. We already know some of the names of foreign UX- specialists, who will be performing this year:

Sylvia Zimmerman – founder of UPA Switzerland, is in charge of the Swiss Institute for Software Ergonomy and Usability in Zurich, and became a UPA vice-president in 2008. She is also co-organizer of the European Conference of UPA in usability and design.

Ronnie Battista – Director of Certification at Usability Professionals Association – International, UPA NJ Chapter, executive director of MISI Company, where he leads the team responsible for Experience Design account management, growth and go-to-market strategy.  He has co-conceived, developed and coined the term Strategic Experience Alignment, which is the alignment of all people and systems with the expereience you want your customers and employees to have in order to achieved strategic business objectives.

(Русский) User Experience – UPA Europe

30.06.2010

Conference User Experience – UPA Europe 2009 aroused great interest among the public In last year, so in the European headquarters of the UPA has decided to support the UX Russia 2010 this year too.
We also know that world famous UX-specialists will take a part in the this year’s conference, such as: Ronnie Battista (Executive Director, Account Strategy at MISI Company) and Sylvia Zimmerman (Managing Director at Institut fur Software-Ergonomie und Usability, Zurich). We hope that the conference will be a new step in the development of UX- movement in the world.

(Русский) Фотографии первого дня

26.10.2009

The first day is not finished yet, however we have many pictures: First Day Photos

Bill Buxton will be presenting remotely

23.10.2009

К сожалению, Билл Бакстон в последний момент сообщил, что у него возникли проблемы с визой и он не сможет лично присутствовать на конференции. Билл сожалеет, он очень хотел приехать в Москву, но из-за бюрократических препонов это не получилось.
Свой доклад “История будущего User Experience” он прочитает удаленно в прямом эфире, так что каждый участник сможет задать ему свои вопросы.

Resuscitating the User Experience: A Touchscreen System for EMS and Fire Rescue Professionals

13.10.2009

ux-100

Zoll Data Systems makes a touchscreen electronic medical record program for fire and rescue and Emergency Medical Services (EMS) professionals working in the field. Their previous version was outdated and difficult to use. When the company followed a user-centered design process for the first time, the new version fixed a number of critical usability issues and resulted in an extremely successful user experience and a financial success for the company.

The software runs on Windows-based touchscreen tablet and notebook computers. The previous version was successful, but was built on old architecture and technology. The interface was an old-style Windows desktop application, with no workflow. It was not conducive to touchscreen use in emergency vehicles by users wearing gloves and caring for patients, often with severe medical situations.

The previous user interface (shown in Figure 1), used standard Windows desktop interface elements that were inappropriate for a touchscreen interface. Many of the interface elements were difficult to use. For example, there were over thirty icons in the toolbar, making it difficult to remember the functionality associated with each icon. Two rows of small tabs also made it awkward to navigate through the interface, especially using the touchscreen. The text area was also very small. Finally, many non-standard, custom controls were created for common data-entry UI elements, such as dates and times. These custom controls caused many usability problems.

Screen image of the previous interface. It is a busy Windows screen.
The previous interface


The previous interface

Phase 1 – Field Observation and Requirements Gathering

As a usability consultant, I acted as usability team lead for the new user-centered design process. We started by collecting f unctional and usability requirements from existing and new customers and users. The project manager and I rode in ambulances and fire and rescue vehicles in Florida and Texas for four days. We observed EMS and fire and rescue professionals using the product in the field, and gathered their feedback on the user interface. The results from this phase were used to further refine functional and user requirements.

One key observation was that a large number of EMS and fire and rescue professionals, like many others in healthcare fields, are not comfortable with computers and electronic data collection. Their primary role is to care for and transport patients in emergency situations. Many are used to using paper documentation rather than electronic data collection systems (see Figure 2). This observation led us to define additional user requirements regarding training, intuitiveness, and directed workflow navigation.

Photo showing EMS staff in an ambulance using paper system
Paper-based data collection in the field


Paper-based data collection in the field

Phase 2 – Interface Design and Prototyping

The project’s design phase involved iteratively creating and reviewing conceptual and functional prototypes. We also achieved tremendous end-user input and involvement through conferences, blogs, and design reviews. The new design incorporated these key interface design and usability concepts:

* System-driven UI for common tasks (wizard). The new design allows users to enter data in a customer-customizable, field-level and screen-level workflow. Users can also navigate the UI independent of the workflow.
* Auto-advance to the next field or screen when appropriate for tasks. Single-selection fields allow users to enter data and to quickly and automatically navigate to the next field or screen.
* High-contrast color palette (for daylight use). We conducted extensive research on interface design colors, fonts, and contrast for use in extreme indoor and outdoor lighting conditions.
* Buttons, icons, controls, and selectable items are large enough for easy touchscreen access.
* All list selection is made using large-font lists with custom scroll buttons (no drop-down lists). All lists are displayed with large, selectable targets. Large scroll buttons allow page up/down and top/bottom of list navigation.
* Data entry can be delayed until a more convenient time. A customizable “Quick Log” screen allows medics to time-stamp procedures with one click. Then, at any time, users can go back and complete the required information for each entered procedure.
* Immediate validation with hyperlink to error fields. When a patient record is completed, a validation screen displays a list of errors or incomplete fields. By clicking on an item in the list, the user is taken directly to the appropriate field for action.
* Configurable screens and a database-driven UI.

Phase 3 – Final Product Design

After prototyping each functional area of the application and each type of documentation data entry, we turned the prototype and a functional specification over to the development team. As the usability team lead, I worked closely with the developers to review the application interface and interaction as development progressed. We also asked existing customers to review the new application as it was built.

After market introduction, the new product has been extremely well-received by customers and users. Two years of user and business feedback shows that the return on investment (ROI) for the company has been tremendous.


The new product in use

A photo of EMS staff working with a patient in the field, and an overlay of the final product, with a swivelling monitor
The new product in use

The product has received rave reviews and exceptional user acceptance. Training time and costs have been greatly reduced, which is a major selling feature for products in this field where there is high employee turnover. Training time was reduced from one week to three hours. One large customer could not get a competitor’s product up and running for a year. With Zoll’s new product design, the customer went “live” in two weeks without any training.

The interface redesign project cost approximately one million US dollars. Within two years, the new product design enabled the company to gain new and larger clients. They doubled the product’s customer base, more than doubled the number of licenses, and more than tripled the product’s revenue for the company. This success also allowed Zoll to increase the product’s price and offer additional product modules that contributed to the overall product revenue.

While usability improvements often improve a product’s acceptance, the company actually closed many new deals specifically because of the product’s usability and user interface.

Because of the success of this project, new major products or product redesigns within the company follow the user-centered process described here, and incorporate ongoing end-user involvement.
The Evolution of the Design
1. High-level screen layout and navigation area prototype

Screen image showing controls around the outside edges

The new design introduced a new page layout with navigation areas designed to provide consistent and intuitive button location and interaction, while maximizing the main work area of the application.

* Top-level navigation buttons across the top
* Sub-section buttons displayed down the left side
* Application navigation to the inbox and to major actions, such as completing a call, accessing the Quick Log, Scratch Pad, and Options on the bottom of the screen
* Page navigation in the bottom-right corner

2. Prototype screen for specifying the patient’s gender

Screen image showing form to select gender

The vertical area in the left on the main area displays a summary of the data fields in the particular section.

Color highlighting helps users see the status of the data.

* Green fields indicate already entered data
* White shows fields that had not been entered
* Blue highlights the current field.

Selecting a value for the field automatically advances to the next data element in the workflow.
3. Inbox Screen

Screen image showing calls waiting for the ambulance team

The first screen shown after logging in displays the Crew’s Inbox, detailing a list of their current assignments.
Double-tapping an item or pressing the Open button opens that patient’s documentation screens.
4. Data Entry Screen

Screen image with a selection list and on-screen touch keyboard
In this typical screen, the user is filling in the name of the state where the patient was picked up. A list may default to the appropriate state if the company works in one state. A long list, such as state, displays an on-screen keyboard for users to enter letters to more quickly navigate than using the scroll bar area.
5. Graphical Body Navigation

Screen image showing a front and rear view ofa generic body to use for navigation. A list of symptoms is on the left.

Users were most excited about the new design’s use of body illustrations for graphical assessment, navigation, and selection. Users can touch a specific body area to navigate further or to select that area.
6. Body Type Selection Screen

The body type selection screen shows 4 options: male, female, child and infant

Users were able to select the appropriate body type for their assessment. Touching the Body Type button displayed a pop-up window showing male, female, child, and infant body types.

All illustrations courtesy of Zoll Data Systems

About the Author:
Theo Mandel’s background includes over twenty years in the field of user interface design and usability. He earned an M.A. and Ph.D. in Cognitive and Quantitative Psychology from the University of Colorado. He spent eleven years at IBM conducting software interface research, establishing industry-wide guidelines in graphical user interfaces and object-oriented user interfaces (OOUIs), and conducting hardware and software usability evaluations. He’s written two well-respected books in our field. The most recent is The Elements of User Interface Design (Wiley & Sons, 1997). Since 1992, he’s worked as an independent software usability consultant. He was also a co-founder and the chief usability officer for an electronic medical records software company in the late 1990’s. He serves as the healthcare chairman for World Usability Day 2007 and kicked off WUD 2007 at the UPA conference with the case study described in this article. He has worked in healthcare usability for the past ten years.

By Theo Mandel, Ph.D.
All rights reserved

Help, I’m online!

04.10.2009  |  Comments

Source

Hidden list

04.10.2009  |  Comments

Source

With discount it’s more expensive

04.10.2009  |  Comments

Со скидкой дороже

Source

Difficult choice!

03.10.2009  |  Comments

Source

Stop this process: 106%

03.10.2009

Stop this process

Stop this process

Zaur Giyasov: Wow! In some cases user can do more than expects.